Where we work
New Cairo buyers research longer, compare harder and expect the brand online to match the showroom in person.
Service area, not a branch: Triple Eight is an Egypt-based team. Production happens on location at your showroom or workshop.
The showroom corridors east of the city serve customers furnishing new homes — a long, high-value decision made across several weeks and several tabs.
That buying behaviour rewards depth: full project stories, room-level content, and a feed that still looks composed on the fifth visit.
A single hero image does not close a full kitchen or a living room set. We build content in sequences — concept, detail, installed result — so the brand is still saying something new on the buyer's third visit to the profile.
If the feed is more polished than the showroom, the visit disappoints. If the showroom is better than the feed, the visit never happens. We calibrate the two deliberately.
For a weeks-long decision, the campaign work that matters is sequencing and retargeting, not chasing the cheapest first click.
Next step
Small senior teams, direct communication, and clear reporting on what moved and why.