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Service

Social media marketing & community

The always-on presence between campaigns: publishing, platform-native formats and the conversation that follows.

Social is where most Egyptian brands are actually met for the first time, and where consistency compounds faster than budget. Triple Eight runs social as one content system across channels rather than as separate accounts with separate personalities.

The team publishing is the team that built the identity, so tone, typography and framing do not drift off-brand between posts.

One system, several channels

We build a content calendar with clear formats and roles per channel: what Instagram carries, what belongs on TikTok, what Facebook is used for. Each format has a template, so production is fast and the feed stays coherent.

Platform-native, not recycled

A landscape ad cropped to vertical reads as an ad. We produce for the format — pacing, captions, hooks and aspect ratio — in Arabic, English or both, depending on the audience.

Community as part of the funnel

Comments and direct messages are where interest turns into an enquiry. We set response guidance, escalation rules and the handover point to the client's sales team, so no lead is lost in an inbox.

What you get

  • Content calendar and format system
  • Platform-native posts, reels and stories
  • Publishing and scheduling
  • Community response guidance
  • Monthly channel reporting

Frequently asked questions

How much does social media management cost in Egypt?
It scales with output: how many channels, how much original production per month, and whether paid distribution is included. Triple Eight scopes social as a monthly retainer with the deliverable volume written into the agreement, quoted after a call rather than published as a package price.
Which platforms should an Egyptian brand use?
For visual, considered purchases such as kitchens, furniture and interiors, Instagram, Facebook and TikTok carry most of the demand, and Facebook remains where a large share of enquiries still arrive. We recommend the mix based on where your buyers already are, not on channel fashion.
How often should a brand post?
Consistency matters more than volume. We set a cadence the production plan can actually sustain for months, and increase it only when there is enough material to keep quality level.

Next step

Start a project

Small senior teams, direct communication, and clear reporting on what moved and why.